Cookie Policy
What cookies and similar storage technologies are used on rifinance.xyz, what each one does, how long it lives, and how to refuse, accept, or withdraw consent for each category — including the Google AdSense and DoubleClick advertising cookies.
Last updated:
1. What is a cookie?
A cookie is a small text file that a website asks your browser to store on your device. Each cookie carries a name, a value, an expiry, a domain, and a set of flags governing how it can be read. We also use a small number of localStorage entries (functionally similar but unbounded in retention) and pixel-based identifiers; for this policy these are treated equivalently to cookies.
2. Cookie categories
Strictly necessary
Required for the site to function. They do not track you across sites and are not used for advertising. Set on the legal basis of legitimate interest.
| Name | Provider | Purpose | Retention |
|---|---|---|---|
| ri_consent | rifinance.xyz | Stores your consent choice for the cookie banner. | 12 months |
| ri_session | rifinance.xyz | Anti-CSRF and session integrity for the contact form. | Browser session |
Analytics (optional, opt-in)
Aggregate measurement of how the site is used. Loaded only after analytics consent is granted.
| Name | Provider | Purpose | Retention |
|---|---|---|---|
| _ga | Google Analytics 4 | Distinguishes unique visitors. | 13 months |
| _ga_<ID> | Google Analytics 4 | Persists session state. | 13 months |
Advertising — Google AdSense / DoubleClick (optional, opt-in)
Used to deliver, frequency-cap, and measure advertising. Set only after advertising consent. These cookies enable ad personalisation based on previous browsing on this and other sites in the Google Display Network.
| Name | Provider | Purpose | Retention |
|---|---|---|---|
| __gads | Google AdSense | Identifies a browser for ad delivery on this domain. | 13 months |
| __gpi | Google AdSense | Stores ad-personalisation signals and frequency capping. | 13 months |
| IDE | doubleclick.net | Cross-site ad performance, conversion tracking, and personalisation. | 13 months |
| NID | google.com | Stores user preferences for Google services, including ad preferences. | 6 months |
| DSID | doubleclick.net | Links advertising activity across Google services for signed-in users. | 14 days |
| test_cookie | doubleclick.net | Verifies that the browser supports cookies before serving an ad. | 15 minutes |
Google's full list of advertising cookies is maintained at policies.google.com/technologies/cookies.
3. Personalised vs. non-personalised advertising
With your consent, Google may show you personalised ads — selected based on signals such as the topics of pages you have visited, your inferred interests, your approximate location, your device class, and (if you are signed in to a Google account) your Google Ads profile. Without consent, Google may still show ads, but they will be selected only based on the page you are currently viewing and broad device characteristics. This is called contextual or non-personalised advertising.
Adjust the categories Google uses for personalisation at adssettings.google.com; opt out of personalised advertising network-wide at youronlinechoices.eu (EU/UK) or optout.aboutads.info (US).
4. Managing or withdrawing consent
On your first visit you see a TCF v2.3 consent banner offering accept-all, refuse-all-non-essential, or per-category and per-vendor configuration. To revisit your choice at any time, click “Cookie preferences” in the footer of any page, toggle each category, and save. The change takes effect immediately and any non-consented cookies on your device are dropped.
Most browsers also let you block or delete cookies directly. Detailed instructions are available for Chrome, Firefox, Safari, and Edge. Disabling strictly-necessary cookies will break the contact form.
5. Do Not Track and Global Privacy Control
We honour the Global Privacy Control (GPC) signal: if your browser sends a GPC header we treat it as an opt-out from the “sale” or “sharing” of personal information under the CCPA/CPRA, and we suppress advertising cookies for that session. The legacy Do Not Track header is also respected for analytics.
6. Changes
The “Last updated” date above reflects the most recent change. We update this policy whenever we add, remove, or materially change a cookie.